Archive for the ‘Advertising & Marketing’ Category

European Marketing Giant GoSocial Purchases Nebraska based PAR Program for $12M


(Zurich, Switzerland)–European digital marketing giant, GoSocial recently announced the purchase of Lincoln, Nebraska based PAR Program, INC for 12 million. PAR Program, Inc, is an innovative Internet marketing company offering unequaled e-commerce services, provides website evaluation, client base targeting, recommended marketing channels and a host of other add-on services. Furthermore, the hallmark of the company is its proprietary software, People Acquisition and Retention (PAR).

PAR is an automated, highly user-friendly system which provides invaluable metrics to marketing departments. According to Jeremy Schoemaker, founder and CEO of PAR Program, the program provides ROI computations, demographic reporting, flexibility, transparency, and customer retention, all of which are all highly desired features which PAR provides with ease. Says Schoemaker, who also runs the popular blog, “I have put my blood, sweat, and tears into this email platform for the last year. I couldn’t be happier that it is under the GoSocial umbrella and look forward to working with them”

This was a worthwhile investment, according to a GoSocial spokesperson, who released a statement saying, “We are delighted to include this awesome e-mail retention tool into the GoSocial family. PAR Program has already proven itself as a second-to-none solution provider in the industry as email marketing platform.”

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Businesses – Getting Started & Next Steps

2016 SEO Link Building Tips

Link building, at first glance, is not a simple thing to perform. However, there is a way that you make the task a lot simpler. What’s better to know is that you can begin with link building without needing to spend a huge amount of money. Just keep on reading to learn of the simple techniques that will make SEO link building easier and cheaper.

Tips in SEO Link Building


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Practical and Helpful Tips: Businesses

The Benefits Of Web Design

More and more people and businessmen these days are into web design and if you want to know the reasons, just keep on reading this article for more details. If you own a business, you must understand how important a good web design is to you. One of the ways to improve and become successful with your business is through having a good web design. If this is one of your goals, then you must be willing to spend your money for this. For those who are willing to do business using the internet, it is important to have a good web design for that matter. The good thing about a good web design is that it helps in increasing the number of customers visiting your site. If you want to know the ways to have a good web design, then continue reading this article for more details.

One of the important factors you need to consider in having a good web design for your business is a theme. Of course, the theme must be according to the products and services you are promoting. Aside from that, the context your site must also be a priority in order to make them all precise and clear for the clients. If you want to expand your business to the international market, then you must have a good language in the website that everyone can understand. The other important factor you need to consider is the interface and navigation of your website which must be easy and user-friendly. Aside from that, you have to understand how important it is to choose the right color and font for all the texts used. Aside from that, you must also make sure that the layout of the web design you choose matches your theme.

The truth is that some people don’t know how to make a good web design for their site. If you are not an expert, it would be best if you hire an expert in web design. First of all, you need to choose an expert that has a web design experience. The other important thing you need to consider is finding a good search engine site for promotion. The search engines will be the one to make your site be number one in their ranking. If this is the case, it would be easy for you to get more traffic to your site. The good thing about this is that your site can easily become famous.

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The Best Advice on Reviews I’ve found

Getting to Know the World of Whiskey

Whiskey is for real men. If that drink has always intrigued you, you might find it daunting to try. So many varieties and brands and ways to drink, not to mention passionate opinions on how-to’s – it can be such a complex world out there. First of all, whiskey is a generic term that refers to any distilled spirit made from grain mash. Rye, Scotch and Bourbon are types of whiskey, so they can be quite similar in appearance and taste. But they do have differences – four, to be exact – and they are location of distillation, type of grain used, type of cask used, and length of aging.

Subtypes of Whiskey

If you’re thinking of trying whiskey, your first question will likely be which type of whiskey to start with.

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